Agency

We help organizations to craft their unique place in the world. We turn ideas into brand strategies that radiate inwards and outwards to create meaningful relationships.

Creating Value

Our process feeds from research and two decades of experience, our engagement with our client is founded on honesty, respect, curiosity and clear non-jargon language, our results are based on a close relationship with our clients. We respect the particularities of every project and adjust our methodologies to each challenge ahead.

All projects start with listening. To the client teams, the potential and existing customers and to what the market has to say. This triad serves as a perfect match to the basis of strategic planning for every organisation. 

We use the insights from the traget groups to identify, what is relevant to them, we use the market research to find untapped potentials and we create clarity in a well defined value proposition that is intrinsic to the DNA of the organisation. 

A well defined brand platform enables companies to act with consistency, unify the workforce and to create value and relevance for themselves and their customers. A clear direction and purpose to strive towards. 

Services

→ BRAND STRATEGY

Research & Insight Development
Strategy & Design Audits
Brand Strategy
Branding Workshops
Communication Strategy
Brand Positioning
Content Strategy
Naming
Brand Platform Development
Tone of Voice
Brand Personality
Brand Architecture
Content & Campaigns

→ BRAND EXPERIENCES

Brand Design
Logo Design
Visual Identity Systems
Key Visual Design
Brand Books & Guidelines
Brand Assets Development
Digital Product Design
Campaign Branding
Corporate Publishing
Annual Reports
Motion Design

Clients

Alba Berlin
finiata
Autumn CPH, Denmark
BTC Echo
Armin Morbach
Brillux
tissue one
B.Grimm Group, Thailand
Byke Mobility GmbH
Commerzbank

Deutscher Bibliotheksverband
first direct banking
Geenex Solar, US
Hjólaborgin Reykjavík
IGES Institut
Lion Strategy
Masii, Thailand
Minatura, Columbia
Goethe Institut

Montblanc
Cashshow
Tanztheater Wuppertal
Pina Bausch
Opera North, UK
Ares
Philips, Netherlands
realxdata
Sennheiser
Schwäbisch Hall

Special Olympics
Stadt Bremen
Stiftung Genshagen
syn, Tokyo
urbansplash, London
viamonda
zornshot
Como Consult
Pina Bausch Zentrum
Wikimedia

MOR Design

T 030.89 61 91 85
studio@mor-design.de

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Senefelderstr. 28
10437 Berlin Germany

© 2023 crafted with a lot of love in our lovely Office.